Everyone accesses Google first to find businesses, services and general information on just about everything -- not the Yellow Pages.
A short while ago (albeit generations in internet time) the search engines were considered a secondary place to have your business listed. These days almost nobody uses the Yellow Pages as a primary reference, and access Google first and foremost to find businesses, services and general information about just about anything. At jam design we believe that ‘passive’ marketing in media and the phone directories, while still necessary, is only doing half the required job. The other half is being done by the public, who are actively seeking references in Google and continually redefining the benchmarks with particular keyword searches. Our developers at jam design have years of experience in creating web pages that are ‘search engine friendly’ and rank high for the keywords your customers and potential customers are using to find businesses like yours — closing the circle between passive marketing and active searches used by your target audience. Our proprietary methodology of modeling your clients’ experience gives us the deep insight required to determine what terms your market uses to find businesses like yours, then apply proven techniques based on best practices and Google’s continually changing criteria to get your website listed high on the search engines for those keywords -- immediately and over the long term.